Having said all that, I have Tidal and listen to Master streams decoded by MQA. I find it sounds great. If your point of reference is iTunes though, that isn’t saying a lot for the format. I think it is undisputed that it sounds better than lossy compression algorithms like mp3. The two bigger issues to contend with are if it’s better than red book CD (which it clearly should be) and if it is as good as it better than lossless high res files (which it is claimed to be). I can’t and haven’t done such testing myself. I love having access to the Tidal Master streams, many of them are great, but the Hi-Fi streams (red book cd quality) are more plentiful and sound fantastic as well.