MartinLogan Ends Online Partnership with Amazon and Current E-Retailers!

Todd Anderson

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Not a tremendous amount of meat to this story, but interesting none the less...curious to see who they pick up in the online world?

From MartinLogan:

MartinLogan is pleased to announce a complete reset in the way they do business on the internet. As a first step, MartinLogan will be dissolving their direct partnership with Amazon.com and other online retailers. MartinLogan will move forward with a limited number of customer-centric online retail partners chosen based on their reputation in the industry, consultative web based sales/service methods, brick and mortar retail presence, and historical dedication to the MartinLogan brand.

Allan Tarrant, MartinLogan Vice President of Sales-North America, says, "Our focus on brick and mortar retail dealers with experienced associates has always ensured customers get an incredible buying experience. We feel it's time to improve that experience online, while further supporting our traditional retail partners."

MartinLogan's online retail partners will be officially announced in late September.
 

Sonnie

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I know they have always been very strict about who sold their upper end lines... and are strict about dealers going out of their territory... keeping very close track of it all.

Maybe one day we can get setup to offer ML's here on AV NIRVANA.
 

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Possibly a high rate of returns fueled by buyers that did not know how to set dipoles up correctly?

That would not be a problem with AV NIRVANA supporting ML, that is for sure.
 
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